Plenum Studio.

Plenum Pilates Studio logo and brand identity in a minimalist Pilates studio with a woman performing a bridge exercise, representing wellness, movement and contemporary fitness branding in Lisbon.

project overview

Plenum Pilates Studio is a premium wellness and Pilates studio located in Marvila, Lisbon, dedicated to balance, movement and holistic well-being. Designed by Ambits Architecture Studio, the space combines minimalist architecture with a calm and welcoming atmosphere, creating an environment that supports both physical practice and personal transformation. The branding project was developed to translate this philosophy into a refined visual identity. Clean typography, soft neutral colour palettes and fluid graphic compositions evoke balance, clarity and movement, reflecting the structured elegance of Pilates. The result is a contemporary brand identity for a luxury wellness studio, designed to resonate across architecture, interior space and digital platforms.

project type

brand identity

year

2023

my role

creative direction

client

Plenum Pilates

Business card design for Plenum Pilates Studio showcasing elegant typography and minimalist wellness branding on a natural stone background.
Social media design for Plenum Pilates Studio displayed on smartphone screens, showcasing wellness branding and Instagram story layouts for a luxury Pilates studio in Lisbon.
Interior of Plenum Pilates Studio in Marvila, Lisbon featuring minimalist wellness design, Pilates reformer equipment and the Plenum brand logo on the studio wall.
Plenum Pilates Studio stationery design including envelope, business card and printed materials displayed on natural stone surface, reflecting luxury wellness branding.