JÜRADAMOR - EP

project overview
JÜRA is one of the most compelling emerging voices in contemporary Portuguese music, blending pop, R&B and urban influences with emotionally raw songwriting. Her music explores themes of love, vulnerability and personal intensity, gaining strong streaming numbers, national radio presence and performances on major stages such as NOS Alive and headline shows in Lisbon. This emotional depth shaped the visual concept for her EP Jüradamor. The design direction embraced minimalism, allowing emotion and atmosphere to lead. Cover photography by Francisco Gomes became the central visual anchor, while restrained typography and subtle graphic elements created a refined album cover design that reinforces the authenticity of JÜRA’s artistic identity.
project type
Visual identity
year
2024
my role
Art Direction
client
think out loud






